Johnson&Company
Unique Clients. Distinctive Services. Intelligent Solutions.




JOHNSON & COMPANY IN THE MEDIA
:


FEBRUARY 2012 - Opalesque New Managers Q&A with Bryan Johnson


OCTOBER 2012 - Opalesque New Managers
"Are We Going Back To Lake Wobegon??"


JANUARY 2013 - Opalesque New Managers
"ALPHA4: Returns only attract attention ; enterprise performance gets allocations"


APRIL 2013 - FORBES: The Secrets To Raising Money

APRIL 2013 - KEYNOTE SPEAKER - MIDSOUTH ALTERNATIVE INVESTMENT ASSOC.
"Marketing: What it Really Takes to Raise Assets for Your Hedge Fund"


OCTOBER 2013 - Withers Bergman LLP - "Marketing Hedge Funds in the New Landscape"

MARCH 2014 - IvyPlus Family Office Network - Houston, Texas
Moderator: Emerging Manager Panel Discussion 

MAY 2014 - IvyPlus Family Office Trends Summit - Dallas, Texas
Moderator: Emerging Managers/Emerging Strategies


September 2014 - CTAExpo - Chicago, Illinois
Presenter: The Formula For Success - Marketing And The New Manager

September 2014 - IvyPlus Family Office Forum - Dallas, Texas
Moderator: Investing in Real Assets


October 2014 - EisnerAmper/FundAdministration - Syosset, L.I.
Presenter: FASTTRACK FUNDRAISING FOR SUB-INSTITUTIONAL HEDGE FUNDS


December 2014 - CTAExpo/Emerging Manager Forum - Miami, Florida
Chairman - CTAExpo
Presenter - Emerging Manager Forum


January 20, 2015 - IvyPlus Family Office Forum - Houston, Texas
Moderator: ALPHA Generation Strategies


February 26, 2015 - EisnerAmper/FundAdministration - Syosset, L.I.
Hedge Fund Roundtable: The Relationships, Skills and Cost of Credibility
How Sub-Institutional Funds Raise Assets in the Current Climate


March 12, 2015 - IvyPlus Family Office Forum - Austin, Texas
Moderator: Emerging Managers/Emerging Strategies

March 26, 2015 - Hedge Fund Start-up Forum - New York City
Panelist: Raising Capital and Appealing to Investors


April 29, 2015 - CTAExpo/Emerging Manager Forum - New York City
Presenter - Emerging Manager Forum



OUR SPECIAL COMMENTS, ALERTS & WHITEPAPERS:
Actionable Information, Insight and Intelligence For High-level Marketing and Fundraising Execution

January 2015 - THE IMPACT OF GLOBALIZATION ON PORTFOLIO PERFORMANCE
The coordinated activity of central banks and the impact on volatility


December 2014 - SYSTEMATIC INVESTING STRATEGIES FOR PORTFOLIO PERFORMANCE
Investing post-QE in a climate of rising rates and higher volatility


November 2014 - Direct Lending: A Compelling Alternative For The Prudent Investor
Yield and Protection In A Low and Rising Interest Rate Climate


August 2014 - "Going Institutional":
Intermediation, Consultants and Raising Institutional Assets

Summer 2014 Marketing Alert:
The Realities of Raising Assets For Sub-Institutional Hedge Funds

April 2014 - The Biggest Killer of Start-up and Smaller Hedge Funds

Spring 2014 Marketing Alert:
 Are YOU serious about raising assets? The 5 Key Indicators


February 2014 - Raising Hedge Fund Assets & Strategic Marketing:
Too often “a tale told by an idiot, full of sound and fury, signifying nothing”.


December 2013 - 7 Marketing Mistakes Smaller Hedge Funds Make Raising Assets

October 2013 - "Of Mythical Beasts & Creatures":
3rd Party Marketing For Smaller Hedge Funds

Summer 2013 Marketing Alert:
The Operational and Regulatory Risks of Marketing and Fundraising For Hedge Funds:
Assistance in Raising Assets Can Impose Significant Risks to Your Fund


May 2013 - Relationship Marketing: A Key Element In Raising Hedge Fund Assets

March 2013 - "Chasing Institutional Unicorns":
The Challenge of Marketing and Raising Assets For Small Hedge Funds


February 2013 - Operational Risks at Hedge Funds: Caveat Emptor!
Hedge Fund Manager Evaluation in a Climate of Fear, Volatility, Uncertainty and Doubt.


January 2013 - Tactical Marketing & Raising Assets: "Hedge Funds Go Thou and Sin No More"

November 2012 - "Operational Risk Mitigation:
An Intelligent Response By Discerning Hedge Funds to Elevated Litigation Risk


September 2012 - An “Intelligent Marketing Process” is Mission Critical For Hedge Funds!

July 2012 - Marketing and Fundraising Guide For Start-up and Small Hedge Funds
 
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